Full Force is comprised of 3 brothers & 3 cousins, Bowlegged Lou, Paul Anthony, & B-Fine are the George brothers, and Baby Gerry, Curt-T-T & J-R Shy Shy are the cousins. The actual recording & chart-production history of Full Force began in November 1984, with the release of the Hip Hop classic, “Roxanne Roxanne” by multi-talented rap group UTFO. The Guinness World Book of Records lists the song “Roxanne Roxanne” as having spawned the greatest number of answer and response recordings which started with Roxanne Shante’s song “Roxanne’s Revenge” which after proper legal activity was also written by UTFO & Full Force. Full Force went on to produce the next four UTFO Rap albums, including the ground-breaking “Lethal”. It went to #2 on the R&B charts, and it featured the Rock group, Anthrax on the title cut.
Prior to working with UFTO, Full Force co-wrote and were the musicians on Kurtis Blow’s classic hit, “Basketball” as well as other Kurtis Blow songs. Kurtis Blow was produced by the talented duo of Robert Ford Jr. & J.B. Moore. Robert & J.B. were early believers in Full Force as they invited Full Force to participate in two earlier albums of Kurtis Blow. Full Force later went on to co-produce their first three albums for Columbia Records with Robert & J.B.
Shortly thereafter, Lisa Lisa & Cult Jam were discovered by Full Force. Full Force wrote, produced, and performed on their multi-million selling platinum & gold hits, which include “I Wonder If I Can Take You Home”, “All Cried Out”, “Head to Toe” and “Lost in Emotion” just to name a few. Lisa Lisa was the very first Latin female to perform Hip Hop, Dance, R&B, and Pop all woven into each other courtesy of the Full Force writing and producing team.
Over the years Full Force has written and produced for some of the biggest names in the music industry. Sadly, they were the last American producers to work with Selena on her multi-million selling album “Dreaming of You”, before her untimely death.
Full Force also had the honor and distinction of writing, producing, and performing on the last two top 5 R&B hit singles by James Brown. According to Billboard Magazine R&B Charts the single “I’m Real” peaked at #2 and the single “Static” reached #5. Both songs are from Mr. Brown’s album entitled “I’m Real” which was solely & entirely produced by Full Force.
Full Force has received many Gold and Platinum record plaques, resulting from their work with artists such as Rihanna, Justin Timberlake, N’Sync, Britney Spears, Lil Kim, Backstreet Boys, Blackeyed Peas, Fergie, Lil Kim, Bob Dylan, Anthrax, Usher, Nicki Minaj, Lou$tar, Hall & Oates, Method Man, Doug E Fresh, Whodini, Scarface, Colby O’Donis, Nina Sky, Patti LaBelle, Da Brat, Ashanti, Brick & Lace, Jasmine Guy, Fat Joe, Raekwon, B.B. King, Gerald Levert, Ginuwine, Wanda Dee, Siamese, Cheryl Pepsii Riley, Doctor Ice, Isaac Hayes, George Duke, Najee, Samantha Fox, Allure, Naturi Naughton, Force MD’s, Montell Jordon, Kevon Edmonds, Me’lisa Morgan, Vesta, Regina Bell, Nile Rogers, Bobbi Humphrey, The Floaters, Latoya Jackson, Ex-Girlfriend, The Weather Girls, M2M, Howard Hewett, Philip Bailey, and Samantha Fox.
Clive Davis brought Full Force in to work on the debut album of the talented vocalist and gifted songwriter, LaLa, who was best known for being the writer of Whitney Houston’s first smash hit, “You Give Good Love”. In 1993, Full Force joined with producer, Teddy Riley, and his Virginia based studio to co-produce three songs for R&B artist Monifah.
Full Force wrote and produced “All I Have to Give” from the Backstreet Boys self-titled debut album which was #5 on the Pop charts. The album sold over 25 million worldwide. Full Force received a multi-million selling plaque. Full Force’s multi-million-selling collection also includes a plaque for “Don’t Phunk With My Heart” which they co-wrote with the Blackeyed Peas. 2011 saw a collaborative effort on Jill Scott’s successful album “The Light of the Sun” where Full Force co-wrote one of Jill’s songs entitled “All Cried Out Redux”. The song was performed by Jill Scott and Doug E Fresh.
Full Force themselves were hailed by former Billboard Magazine editor Havelock Nelson as the original Hip Hop vocal band. Some of the hit recordings by Full Force, themselves, included “Alice I Want You Just For Me”, “Temporary Love Thing”, “Unselfish Lover” and “Aint My Type of Hype” which was the dance battle theme song from the hit movie House Party. The entrepreneurial spirit of Full Force has been displayed in various areas such as acting, fashion design, health & fitness promotions, celebrity charity basketball events, motivational speaking, and of course entertainment. For over 25 years, Full Force has maintained Forceful Enterprises, Inc. as a base for many of their projects.
Full Force’s support system started early on with the George Brothers of Full Force getting their start with their father, Lucien George, Sr., and uncle Cito, who took them to the Apollo Theater Amateur show. They performed as a group called The Amplifiers winning 1st prize 4 weeks in a row. The parents of the Full Force members all carried a very strong parental support as they encouraged the talented group. Full Force owes attributes its success to the support they received from their parents Lucien & Carmen George (Bowlegged Lou, Paul Anthony & B-Fine), Roy & Mary Charles (Baby Gerry), Hugh & Carmen Clarke (Shy Shy), and the late Herbert & Nella Bedeau (Curt-T-T). Ms. Cee Gee and Charlene Curry both headed up the offices of Forceful Enterprises and it was Bowlegged Lou’s college buddy, the late Steve Salem, who served as the group’s co-manager. Steve was the driving force responsible for Full Force writing and producing for other artists besides themselves which, ultimately led to some of Full Force’s most successful ventures to date.
In addition to continuous collaborations with established artists, Full Force excitedly extends their reach to develop and record young new acts. Lou$tar, the son of Bowlegged Lou, and his Hip Hop and R&B group “Diamondz in the Dirt” is another on-going project that Full Force is working with. Lou$tar grew up in the music business. Lou$tar has a talent for rapping & writing witty punch lines & metaphors. He and fellow rappers, Svn-Up, Safaree Samuels, and Nicki Minaj (formerly known as Nicki Maraj) formed a dynamic group called “The Hood$tars” in 2002. Group members Lou$tar and Svn-Up collaborated and helped push Nicki to develop the rap writing & delivery skills that she has today.
Artist Enhancement Group (AEG), a division of Full Force, is geared to the development and enhancement of an artist’s presentation, whether the artist is a veteran or beginner. Full Force group member B-Fine states that regardless of the genre (rap, jazz, rock, reggae, classical, blues, etc.) when an act is publicly presented “they should not look poorly prepared or inferior.” Full Force has nurtured and developed many acts of the years including but not limited to Lou$tar, The Hood$tars, Park Slope, The Move, Lisa Lisa & Cult Jam, UTFO, Cheryl “Pepsii” Riley, Ex-Girlfriend, and The Real Roxanne.
The George brothers, Bowlegged Lou, Paul Anthony & B-Fine, have been featured in a number of film projects over the years. Most notable, was their roles as the three scene-stealing bullies in the comedic “House Party” movies starring Kid n Play. Additional cast members included Tisha Campbell, Martin Lawrence, and Queen Latifah. The House Party films were produced and directed by the Hudlin brothers. They are now considered cult classics.
Full Force also appeared in the Emmy Award-winning HBO television movie “Cosmic Slop”. Additionally, members of Full Force have appeared in “Krush Groove” starring Blair Underwood, “Who’s the Man” starring Doctor Dre, Ed Lover and Ice T. They have also made guest appearances on Martin Lawrence’s television show “Martin”. Academy Award winner Forest Whitaker was hired by Full Force to direct his very first music video for the song “Thanks for My Child.” Cheryl “Pepsii” Riley performed “Thanks for My Child” which was written and produced by Full Force on Columbia-Sony Records. The single went to #1 on the R&B charts.
Since the early days of their careers, the emphasis has been placed on physical fitness which was lead by group member Paul Anthony. Full Force still supports the ideas of health, non-smoking, and anti-drug abuse. Paul Anthony & Full Force were one of the first in contemporary R&B Hip Hop music groups to showcase their physiques with marketing and promotional savvy. Paul Anthony and Full Force continue to pursue exercise on a regular basis and they encourage others to do their best to stay healthy. Paul Anthony can always be counted on to speak loud and proud on this topic.
Forging ahead, the George brothers have recently joined forces with Gulpfish, a new exciting job search, and social networking company. The brothers along with their partner and CEO, Ilya Reikhrud, and his team are looking to take the industry into the future featuring current and new technology. Do look to hear great things in regards to this new venture.
The George Brothers are also producing their exciting, personal, and revelation filled book entitled “Not Just A House Party.” Baby Gerry has added the skill of being a super talented DJ to his active resume and he goes by the name of DJ Geenius. He spins everywhere but you can catch him regularly at the famous Clevelander in Miami, Florida.
Full Force continues to be in demand for live appearances, including motivational & business speaking engagements for all occasions including seminars, school events, and universities. They occasionally team up with the Force MD’s to for live performances at various venues to rousing and standing ovations. This partnership has rocked the Apollo Theater in Harlem and the Foxwood Theatre in Connecticut along with Bell Biv Devoe bringing down the house. A Vegas-style stage show entitled “Forces Join Forces” has also been very popular in Atlantic City and at venues across the country.
When all is said and done, it must be understood that Full Force, true to their name, represents a power to be reckoned with, because they are always in a stance of progress and positivity, one that engages and encompasses all who are in their presence.